Our approach

We learn thebusiness beforewe post for it.

Good social media starts long before the first post, and doesn't end when it goes live. Here's how we work with you: what we do, what we'll ask of you, and what you get.

keep scrolling, the steps stack up ↓

01

Discovery & understanding

Before we touch your social media, we learn your business: what you sell, why you started, who your customers are, what they care about, who you compete with and where you want to be in a year.

  • The business
  • Its customers
  • Its challenges
  • Its market
  • Its goals

What we’ll ask of you

A long first conversation, access to your accounts and anything you know about your customers.

What you get

A one-page summary of your business and your customers, in our words, for you to correct.

02

Strategy & positioning

We decide together what you should stand for, who you're talking to, and how social media fits your business: platforms, voice, content pillars and goals that mean something to you.

What we’ll ask of you

Honest feedback. Push back on anything that doesn't sound like you.

What you get

A strategy you can read in ten minutes and actually use.

03

Creative direction & content production

We set the look and feel, then make the work: photo, graphics, copy and short-form video, planned around what your customers want to see and know.

What we’ll ask of you

Quick approvals, and the occasional photo, idea or story from your day.

What you get

Content that looks like one brand and sounds like you on a good day.

04

Execution & management

We publish, run campaigns and ads, and stay in the conversation: replying to comments and DMs in your voice, flagging leads and complaints, noticing what people ask for. This is where most agencies stop. It's where we pay the most attention.

What we’ll ask of you

A way to reach you when a customer needs something only you can answer.

What you get

A business that shows up every day, and customers who get real answers.

05

Performance analysis & improvement

Every month we look at what changed for the business, not just the account: questions, bookings, sales, the comments that matter. Then we adjust, together, and do it again a little better.

What we’ll ask of you

Thirty minutes a month with us.

What you get

A plain-English report: what happened, why, and what we'll do next.

the working relationship

An extension of your team. Not a vendor.

1 business day

to reply to any message from you

Same day

on comments and DMs from your customers

One team

you talk to the people doing the work

Plain English

reports that explain what changed and why

Start with a free customer's-eye review: we look at your social media the way your customers do, and tell you honestly what we see.

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